Graphic Design

Menu Redesign

Goal: Redesign the Julie’s Noodles menu. Make it more modern, in the direction of the pre-existing logo, while still retaining some traditional Chinese elements.

Final Product

Concept Development

In redesigning the Julie’s menu, I wanted it to reflect the attitude of the logo much more. My main goals were improving the readability and organization, modernization, and reimagining the picture incorporation. Throughout the design, I also wanted to stay true to the restaurant’s color pallet, incorporate Chinese graphics, and include a Chinese translation of the menu.

My main goal was to create cohesiveness between the interior of the restaurant and the logo.

Current Menu

Mood board

What Changed?

The final design achieves a more modern look, while prioritizing readability with an improved hierarchy. The image inclusion is more professional, and a Chinese translation is included on the back side of the menu. Graphics were created using Adobe Illustrator.

My Design Critique Manifesto

Getting and giving feedback is essential to growth and building designs for a wide range of perspectives. The poster attached features some crucial rules I utilize when giving and receiving design critiques.